New knowledge and new awareness: the way for enterprises to achieve high quality development

　　In the past 40 years of reform and opening up, China's enterprises have stepped up to a new level and made new achievements. In 2018, China's 120 enterprises entered the list of the world's top 500, ranking the second in the world after 126 in the United States. However, it is also necessary to realize clearly that compared with the requirements of high-quality development, the level of research and development investment and independent innovation of Chinese enterprises is not high, the competitiveness of the world is not strong, and the operation power and economic benefits are low. Without the high-quality development of enterprises, there will be no high-quality development of the whole economy. High quality development is not only the task of Chinese enterprises in the new era, but also the only way to deal with the danger, to constantly develop strong and even to become a world-class enterprise. The following ways can be followed for enterprises to finish high-quality development.

　　Learn advanced experience from excellent enterprises. First, learn to gather customers' needs, focus on the main business, and cultivate the competitive power of the center. Most excellent enterprises insist on doing well in their products and services for a long time, continuously enhance the non substitutability of products, and constantly explore the potential of shopping malls, instead of blindly entering the field they are not familiar with for short-term interests. The biggest difference between excellent enterprises and general enterprises is that excellent enterprises use resources primarily for the progress of central competitiveness, while general enterprises use resources primarily for short-term profit acquisition. Second, learning experience of regarding quality as life and continuously improving product and service quality. Excellent enterprises regard quality as their life, and have always been committed to improving the quality of products and services. They will never lower their quality standards in order to obtain high interest rates. High quality products and services, but also make enterprises have a strong competitive power and a higher return on investment. The third is to learn the experience of continuous innovation and technology first. Most of the excellent enterprises are special-shaped enterprises. Excellent enterprises in the field of high-tech industry will strive to master the key central technology, and excellent enterprises in the field of traditional industry will constantly innovate in the management and business model, and master the initiative of competition.

　　Set up the high-quality development standard of the enterprise in line with its own practice. Generally speaking, excellent enterprises with high quality development have excellent management team, reasonable property liability ratio, certain market pricing ability and sustainable profitability ability, anti risk ability, etc. The policies to measure the quality of enterprise development generally include the return on investment, the return on equity, the ratio of gross profit to property, and the policies of engineering quality, safety quality, innovation quality, talent quality, shopping mall quality, brand quality, etc. which vary according to the type of enterprise. Enterprises can refer to these policies, formulate high-quality development standards suitable for their own practice, and handle the policies. With a view to the completion and high-quality development, enterprises also need to establish corporate governance mechanism, encouragement and restraint mechanism, and power mechanism, and constantly improve these three mechanisms according to their own planning, work, growth stage, factor density and previous history tradition.

　　Arousing and developing entrepreneurship. The high-quality development of an enterprise can not be separated from the entrepreneur, and the entrepreneur's energy must be aroused and promoted. One is the energy of patriotism, dedication, discipline and hard work. Entrepreneurs should have a sense of national mission and national pride, integrate their personal aspirations into the great practice of national rejuvenation, consciously operate in accordance with laws and regulations, and lead all employees to strive for self-improvement on the way of high-quality development. Second, innovation, focus on quality, and seek for excellence. We will continue to promote product innovation, technology innovation, business model innovation, management innovation, and standard innovation, and constantly enhance the competitiveness of the enterprise center. We will establish and improve quality incentive standards, strengthen enterprise quality management, and strive to create first-class enterprises, first-class management, first-class products, first-class services, and first-class corporate culture. The third is to implement the responsibility, dare to assume and serve the society. Entrepreneurs should establish correct values and a strong sense of responsibility, consciously implement political, economic and social responsibilities, actively participate in the country's severe development strategy, and promote high-quality economic development after the completion of high-quality enterprise development.

——Author：ebico